COMPANY OVERVIEW

OVERVIEW
At The Imagen Group, Inc., we believe every community deserves to be seen, heard, and valued. As a woman- and minority-owned public relations and marketing firm, we create culturally responsive strategies that help government agencies, corporations, and nonprofits connect with diverse audiences in meaningful ways—building trust, sparking engagement, and driving positive change
Established in 2014, based in the Greater Los Angeles area, The Imagen Group, Inc. is a multicultural, social impact communications agency built on 25 years of experience in marketing, communications, and public affairs across the non-profit, government, and corporate sectors. Specialized in cross-cultural communications.
At The Imagen Group, we partner with you to design and deliver powerful Public Relations, Marketing, Communications, and Public Engagement strategies that inspire action and build lasting connections. We help you engage employees, reach customers, attract media attention, and connect with multicultural audiences in meaningful ways.
From mobilizing underrepresented communities in LA County, to providing customized executive media training, to securing high-value media coverage — we deliver solutions that make an impact and drive results. We also help clients gain project approvals and break down complex issues that could otherwise delay planning, infrastructure, or transportation initiatives.
Differentiator: The Imagen Group is a minority-owned multicultural strategic consulting firm specializing in inclusive communications, marketing, and public relations strategies for corporations, non-profits, and government agencies seeking to authentically engage with multicultural communities. Is your team interested in Hispanic Marketing and reaching Latino consumers? Hablamos Español, Yes you may refer to it as Spanish Marketing, we have you covered.
By 2025, Hispanic purchasing power is estimated to exceed $2.7 trillion. As the fastest-growing minority group in the U.S., Hispanics will soon make up 1/4 of the total U.S. population and are projected to contribute 25%–40% of your company’s growth.
Strategy led by a seasoned, Latina bilingual, public affairs executive and former broadcast journalist with extensive experience in strategic communications, public relations and the development of stakeholder engagement programs that effectively connect organizations, non-profits, corporations, and government agencies with diverse audiences—particularly the Latino community.
Bilingual team and former journalists with long-term relationships with multicultural communities and ethnic news media outlets throughout California, the United States, and Latin America.
Track record of leading award-winning strategic communications, public relations and community engagement campaigns in California and securing local, national, and international news media coverage.

SERVICES
• Strategic Consulting
• Public Relations
• Media Relations
• Multi-Cultural Marketing (Hispanic)
• Educational Marketing
• Social Media Marketing
• Online Content Marketing
• Multimedia Content Creation
• Content Management for Digital
Distribution
• Corporate Identity & Reputation
Management
• Crisis Communications & Issues
Management
• Personal Branding
• Media & Communications Training
• Thought Leadership Positioning &
Marketing
• Cause Related Marketing, Corporate Social
Responsibility

Certifications
- SBE (Small Business Enterprise)
- LSBE (Local Small Business Enterprise)
- MBE (Minority Business Enterprise)
- WBE (Woman Business Enterprise)
- DBE (Disadvantaged Business Enterprise)
- Certifying Agencies:
- State of California, DGS
- City of Los Angeles
- County of Los Angeles
- Southern California Minority Supplier Development Council (SCMSDC)
- Supplier Clearinghouse (CPUC)
- Metro (CUPC)
- WBENC (pending)